Gail and Nicola asked me if I would design the logo for their new venture called “Ladies Bicycle Workshops”. Ladies Bicycle Workshops are events for ladies where they can learn about bicycles, maintenance, and basic bike skills. With it being an all ladies affair I chose to use bright pinks and blues, and used tones to expand the colour pallet so as to keep print costs down. Incorporating elements in the design that communicated what the workshops were about as well as some decorative icons kept the logo both informative and fun.